Department:
Product Department
Reports to:
The Product Manager
Purpose:
World Sports Betting is seeking a detail-oriented and highly organized CMS Coordinator to manage and maintain digital content across our website, mobile web platforms, customer support channels, and internal learning systems.
This role plays a critical part in ensuring that all customer-facing and internal content is accurate, up-to-date, compliant, and aligned with brand and product requirements. The successful candidate will work closely with the Product, Marketing, Customer Support, Compliance, and Learning & Development teams, to deliver a seamless and consistent content experience.
Essential Functions:
Website, Mobile & Casino Content Management:
• Manage and update content across the website and mobile web platforms;
• Ensure all promotions, banners, landing pages, and product content are accurate and up to date;
• Support the rollout of casino providers and games, campaigns, bonuses, jackpots, and promotional mechanics;
• Ensure content aligns with current product functionality, offers, and regulatory requirements;
• Implement content updates for new product features, releases, and marketing campaigns;
• Maintain consistency in tone, branding, and messaging across all digital platforms;
• Perform regular audits to identify outdated, incorrect, or non-compliant content.
Customer Support Content (Canned Responses):
• Create, manage, and optimize canned responses used by digital customer support teams (live chat, email, help centre);
• Ensure responses are clear, accurate, and aligned with current product functionality and policies;
• Work closely with Customer Support to identify gaps and improve response quality;
• Continuously refine content based on customer queries, trends, and feedback.
LMS (Learning Management System) Content Support:
• Assist with uploading and maintaining training content on the LMS;
• Ensure training materials reflect current product features, processes, and compliance requirements;
• Support the Learning & Development team with content formatting and updates;
• Organize content to ensure easy accessibility and usability for internal teams.
Cross – Department Collaboration:
• Work closely with Product and Tech teams to understand upcoming changes and ensure content readiness;
• Collaborate with Marketing on campaign content, promotions, and launches;
• Partner with Compliance to ensure all content meets regulatory and responsible gambling requirements;
• Support Customer Support and Operations with accurate and timely content updates.
Quality Control & Governance:
• Maintain high standards of accuracy, consistency, and attention to detail;
• Ensure all content aligns with regulatory and responsible gambling guidelines;
• Follow structured content approval and publishing processes;
• Maintain version control and documentation of content updates.
Skills, knowledge and other requirements:
• Strong attention to detail and accuracy;
• Excellent written communication skills;
• Ability to simplify complex information into clear, user-friendly content;
• Strong organizational and time management skills;
• Ability to manage multiple tasks in a fast-paced environment;
• Basic understanding of UX/UI content principles;
• Problem-solving mindset with a proactive approach;
• Strong collaboration and stakeholder communication skills.
Requirements: Experience, Education and Other:
• Grade 12 (Matric certificate required);
• Tertiary qualification in Marketing, Communications, Digital Media, or related field (advantageous);
• 2–4 years’ experience in content management, CMS coordination, or digital operations;
• Experience working with CMS and LMS platforms (e.g., Strapi, Moodle, or similar);
• Experience in iGaming, fintech, or digital product environments (highly advantageous);
• Experience working with customer support tools or knowledge bases (advantageous);
• Basic understanding of LMS platforms (advantageous);
• Proficiency in Microsoft Office (Word, Excel, PowerPoint).
Key Performance Indicators (KPIs):
• Accuracy and timeliness of website and casino content updates;
• Reduction in content-related customer support queries;
• Turnaround time for content updates and requests;
• Quality and effectiveness of canned responses;
• LMS content accuracy and completeness;
• Compliance adherence and audit readiness;
• Reduction in content-related errors or escalations.
Ideal Candidate Profile:
• Detail-oriented and process-driven;
• Strong communicator with a customer-first mindset;
• Comfortable working across multiple teams;
• Proactive and takes ownership of content quality;
• Adaptable in a fast-changing digital environment;
• Able to balance speed with accuracy in a high-pressure environment.
Why apply for the role?
• Work on high-impact digital platforms used by thousands of players;
• Collaborate with cross-functional teams across Product, Marketing, and Operations;
• Gain exposure to product, UX, and digital content strategy.
Responses to be sent to employment@wsb.co.za, with the job title in the subject line.